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Former IBM chief to kiss and tell

How I transformed IBM from lumbering behemoth to corporate dynamo...

By Suzanna Kerridge

Published: 2 May 2002 12:15 GMT

Former IBM chief Lou Gertsner has signed up with publishers HarperCollins for a kiss-and-tell tale of how he saved Big Blue from extinction.

Gertsner, who received a $4m advance for the book, is widely accredited with bringing the company back to profitability and significantly boosting its share price when he took over the reins 10 years ago.

In a statement, Gertsner said he had frequently been asked what he did to bring the company back to life.

Sam Palmisano took over from Gertsner on 1 March this year.

The book will be published this autumn, said HarperCollins.

For related news, see
IBM's Palmisano addresses the masses
http://www.silicon.com/a53059
IBM clinches Bradford & Bingley deal
http://www.silicon.com/a52894
IBM remains positive despite revenue falls
http://www.silicon.com/a52791
Palmisano takes the IBM hot seat
http://www.silicon.com/a51702

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