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Orange and Salesforce get together to think small

CRM for SMEs

Tags: salesforce, orange, sme, crm

By Jo Best

Published: 8 June 2005 15:55 GMT

Orange and Salesforce.com have joined forces in a bid to push sales force automation to small and medium-sized companies.

The partnership will see the pair combining Orange's Mobile Office card alongside Salesforce's CRM as a joint offering, with customer service looked after between the pair.

The mobile CRM scheme will be available in both the UK and Belgium from today using a flat monthly fee pricing model.

The partnership will see the product targeted at businesses under the 500 seat level.

A recent report from Datamonitor predicted SMEs will be spending $1.8bn on the technology in 2008, making up just over 27 per cent of total CRM revenues.

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